The Aesthetic Factor

It is plain science that we like seeing things that are pleasing to our eyes. So is the case with a well-designed website. A good designed aesthetically appealing website will draw more attention or, in other words, more traffic as opposed to a shabby one. Also, going with some data available through research, it is believed that more than 70% of users make the first impression of your company based on the look of your website. After all, first impressions matter the most.

Customer Service

This might come as a surprise, but it is a proven fact that people judge the customer service they will receive from your company if they plan to sign up or buy from you. This is because they perceive the website’s look as a hint to how your company is likely to treat its customers. For them, when a company does not give much thought to its primary online marketing tool (company website), it is likely to treat its customers the same way.  So what are they expecting? Think about the qualities that you would like your customer support representative to have, warmth, friendly attitude, professionalism, empathy, ease in using the tools to get the work done, and fast resolution, to name a few. That is what is expected from your website too. As one of the most popular website designer in Bangalore, we make sure your website replicates the tone and warmth you would personally greet a prospect.

Competition

Are you still thinking about why you need us? Well, here is a good one. Your competitors are already doing it. You want to have a website with a different feel for the customer than the many other competitor websites that they probably already have open on the other windows. The fact is that the others out there have almost the same product and pricing as you. What makes you stand out in the crowd is your appeal to the traffic or audience that visits you.

Consistency

It is super frustrating for customers if they have to understand your website’s layout when they browse from one part of it to the other. They need consistency in the design.  Think of a brand, the first image that hits you is most likely the colors on their logo. That is consistency; they have imprinted themselves on the minds of their customers forever. Maintaining the same font, colors, style, language, and layout on every page makes it easier for customers to associate with and remember your brand better and longer.

How Website Designing and Development can help you

Page Speed

Why is McDonald’s leading the fast-food market? Because they are super fast, and getting a coffee and burger is as easy and quick as punching a telephone number before dialing. Speed is the need in today’s world. So you want your page to load up as soon as the Enter tab is hit. If you have a slow-loading page, the chances are that your potential buyer will get bored and toggle to open the next tab, which will be your competitors.

Navigation

One of the most important factors on your website is navigation. It has to be fast and efficient with the least bit of effort involved. Keeping things simple on the website is an excellent way of doing that. The more someone has to see and think about, the longer they will take to decide. As a website design company in Bangalore, we play by the Hicks Law in this field, which defines simplicity as the best policy.

Conversion

A good website design will help you achieve the desired numbers by getting you better conversions. It is done by guiding the audience visiting your site to look at the attractive deals, discounts, offers, and more you are offering without making it seem obvious and too loud. So when they click more, they buy more.

SEO

The most talked-about topic these days. A website is incomplete unless it is SEO friendly. As a professional website developer in Bangalore, our job is to ensure that your website’s design and development is mostly through coded language. It should also not be too bulky as this can make the website slow and drive away traffic, which will harm the search engine optimization marketing.

Brand Trust

Like we discussed earlier, people are going to judge you basis what they see. Your website creates an image of you in their mind, which they can either trust or is suspicious of. A professional, consistent, and well displayed uniformly laid out website will help you gain the trust of the audience visiting you.  But having an outdated, slow, and cumbersome website that not only looks unprofessional but also difficult to trust is harmful to your career. A good website designer will make sure that your website looks as trustworthy as your brand is.

Now that you are aware of the edge you can have with this marketing tool upgrade, do not wait any longer to make that call to us. Remember, time is money, and the clock is ticking. Contact us and let us set you up for success.